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Confidential Coworking Firm

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Case Study

RI Workplace designs hotel-style space in Parsippany, New Jersey to help a coworking firm attract new clients.

Situation:

In Parsippany, New Jersey, a contemporary coworking space sought a transformative design to attract corporate clients in a hybrid work-world. They engaged our design team to infuse creativity into their existing building. Catering to a diverse clientele – spanning from entrepreneurs to medium-sized businesses, their vision aimed at establishing a boutique environment with hotel-style hospitality.

Solution:

  • We collaborated with this client to come up with an irresistible design that would attract new clients, bring occupancy levels up to where they needed.
  • In the post-COVID era where inviting environments are more paramount than ever, our team recognized the importance of creating a space with warmth, coziness, and friendliness, one that companies would be pleased to call a ‘home’.
  • Our design team came up with a hospitable, luxurious and warm concept. Natural tones, cozy lighting, greenery, and décor contribute to a hotel-style aesthetic that accommodates diverse company needs.Expansive areas with plush rugs, stylish countertops, and amenities like fridges were integrated to foster an enjoyable, relaxing, and vibrant atmosphere.
  • The design intentionally leans towards a less corporate, more hospitable vibe, setting a unique tone in the coworking market by blending office and home comforts with features like lamps, bookshelves, and bars.
  • Floor-to-ceiling windows, a spacious lounge, and a café promote collaboration and networking, enhancing overall functionality.

Want to achieve the same? We’re ready to help you with your office situation.

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