Confidential Coworking Firm

Category
Case Study

RI Workplace designs hotel-style space in Parsippany, New Jersey to help a coworking firm attract new clients.

Situation:

In Parsippany, New Jersey, a contemporary coworking space sought a transformative design to attract corporate clients in a hybrid work-world. They engaged our design team to infuse creativity into their existing building. Catering to a diverse clientele – spanning from entrepreneurs to medium-sized businesses, their vision aimed at establishing a boutique environment with hotel-style hospitality.

Solution:

  • We collaborated with this client to come up with an irresistible design that would attract new clients, bring occupancy levels up to where they needed.
  • In the post-COVID era where inviting environments are more paramount than ever, our team recognized the importance of creating a space with warmth, coziness, and friendliness, one that companies would be pleased to call a ‘home’.
  • Our design team came up with a hospitable, luxurious and warm concept. Natural tones, cozy lighting, greenery, and décor contribute to a hotel-style aesthetic that accommodates diverse company needs.Expansive areas with plush rugs, stylish countertops, and amenities like fridges were integrated to foster an enjoyable, relaxing, and vibrant atmosphere.
  • The design intentionally leans towards a less corporate, more hospitable vibe, setting a unique tone in the coworking market by blending office and home comforts with features like lamps, bookshelves, and bars.
  • Floor-to-ceiling windows, a spacious lounge, and a café promote collaboration and networking, enhancing overall functionality.

Want to achieve the same? We’re ready to help you with your office situation.

Let’s work together

If you’d like to talk about a project, an idea, ask a question, or just want to know a bit more what we can do